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Creative Computing celebrates and interrogates the collision of creativity and technology. The results are novel and surprising, yet useful, and feature computing as a tool to enhance human creativity or help address real world problems. The goal of BSc (Hons) Creative Computing is to develop versatile and imaginative creative technologists. We teach you how to craft ideas, shape interactive experiences, design for audiences, programme intelligently and evaluate critically. Our key aim is to help you develop a unique balance of technical proficiency and creative flair that is both rare and valued across the digital sector.

Students participate in co-creation projects, debates, presentations, full-day creative challenges and rapid prototyping workshops to gain a production-led understanding of creative computing. Assessment is focused similarly on context, making and evaluation. You deliver portfolios of creative content, present showcase artefacts, negotiate technical tasks, and write commentaries that position and reflect critically on digital work.

Year 1

CodeLab I

CodeLab I is a rapid prototyping workshop series that introduces the fundamentals of procedural programming. You encounter the first principles of coding from computational thinking and maths for programmers to key elements such as variables, conditionals, loops, arrays, and functions. We assume little to no prior experience of coding on entry. You learn procedural programming from the ground up, working through coding challenges and creative briefs that help embed new techniques and best practices into your programming ‘toolkit’.
 

 
 

Digital Storytelling introduces a variety of media making techniques and approaches to interactivity that serve storytelling. You receive a primer in digital media production, and explore a range of digital narratives (e.g. hypertext stories, stop motion animation, short-form games) that are designed to inform, persuade or entertain. Technical sessions are complimented by an overview of the design and development process – from idea generation and contextualisation to artefact creation and testing. Here you encounter theories and best practice around media research, collaborative working, peer feedback and reflective writing.

View Digital Storytelling portfolio.

 

Digital Visual Design

Digital Visual Design introduces you to the knowledge, skills and practice in visualizing, designing and developing highly contemporary and professional interfaces for all of your working and usable digital artifacts. The aim is to help you enhance the usability, efficiency, and overall user experience and emotional satisfaction of your outputs. 

In an age of ever evolving visual interaction systems such as touch, voice and gesture, digital artifacts are increasingly expected to be clean, minimal and pleasant, as well as highly intuitive so that they are readily understood and effectively used by users of all ages and backgrounds. As such, computing professionals are increasingly expected to have adequate training in, and a good sense of, visual design to underpin the usability and success of all of their industrial digital design developments. This module serves as a robust foundation that not only supports several upcoming modules, but also all of your future personal and industrial digital developments such as web development, smartphone apps, games development, web apps, media, etc.

 

Ideation &
Experience Design

The aim of this module is to expose the full design cycle, from initial idea
generation and analysis, audience research and user profiling, through interface
design (across device types) and prototype development, to testing, evaluation and iteration. As the creative problem-solving process usually requires two distinct phases, the module begins by exploring the distinctiveness and relationship between divergent thinking (ideation) and convergent thinking (idea analysis and evaluation) approaches. Building on this grounding, you will be introduced to a variety of theoretical models that will ask you to explore concepts such as originality and influence, complexity and simplicity, and the role of play and playfulness. You will put your ideas into practice as you are introduced to a wide range of practical strategies and techniques for nurturing and capturing the creative ideas of individuals and groups.

 

Creative
Coding

Creative Coding is a practice that uses code for artistic or creative expression. This can cover a wide variety of media including generative art, animation, data
visualisation, games, apps, robotics, music, interactive art, immersive experiences – and many more. Creative Coders are frequently engaged in online community building, the open-source software movement, and campaigns for an open and equitable internet. Communities of creative coders have developed free tools that are used globally by makers including Processing, P5.js, Pure Data and open Frameworks. Throughout your Creative Computing degree, you will engage with creative coding tools and communities making your own contributions through your research and developing creative practice.

 

The web is rapidly becoming the go-to environment for deploying and using software. We rely on web technologies to manage our work and social lives, collaborate with like-minded people, experience art and be entertained. Anyone entering the field of computing should have at least a basic understanding of web development and be able to identify the key opportunities and limitations that web-based software presents. 

This module focuses on the creation of online interactive experiences. You learn the key languages of web development (HTML5, CSS, JavaScript) - gaining a practical understanding of how they handle content structure/styling and user interactivity. We assume little to no prior experience of web development. You learn from the ground up, working through coding challenges and creative briefs that help embed new techniques and best practice into your programming ‘toolkit’.

View Web Development portfolio.

Year 2

CodeLab II

CodeLab II extends your knowledge of coding to include object-oriented programming (OOP). You build on the procedural programming techniques acquired in CodeLab I to deploy OOP concepts that enhance the functionality and efficiency of your builds. Beyond developing new technical skills, you learn about the software development cycle. Here you form an understanding of how software projects are planned, implemented and maintained in industry, including the use of 3rd party software libaries. The ultimate aim of CodeLab II is to develop your programming proficiency to the point where you can independently experiment with unfamiliar coding techniques and languages successfully.

 
 

Emerging
Technologies

Emerging Technologies is a forum for revealing and novel devices and nascent concepts in the field of creative computing. It is a reactive module, designed to address both the most recent consumer gadgets and tomorrow’s technologies in contexts such as entertainment, education, health and wellbeing, art, defence, heritage and business. The critical analysis component of the module positions emerging technologies within a wider context. It supports discussion and debate around the historical trajectories, market aims, and sociocultural consequences of specific computing innovations. The experimentation component takes the form of a practice-led investigation of several technologies that have entered the marketplace in recent years. Experiments test the creative possibilities of select consumer-grade devices, in addition to considering their usability and programmability.

 

Creative Industry Challenge echoes the contest-driven approach adopted by many UK tech accelerators. In these challenges, teams of people are tasked to address a given real-world problem by designing and developing new tech products or services. Contests are short-form and require the rapid development of prototypes that act as proof of concept. This module similarly encourages divergent thinking and competition in support of innovation. The cohort is presented with a concisely worded real-world problem that demands a creative solution. You break out into teams to ideate and strategise, then undertake the challenge as a unit across 10 weeks. During this period, you receive mentorship from project supervisors and industry partners who criticise solutions and help shape your ideas. Creative Industry Challenges concludes with a pitching event, in which a panel of experts selects a winning concept.

View Creative Industry Challenge portfolio.

 

In this module you develop a 2D game from concept to completion, and in  doing so, engage the function and responsibilities of all key roles to gain an  understanding of the full ‘game development’ ecosystem.  We begin by analysing and evaluating games of several genres, including some more  unusual titles that you may not have played before. This helps you round your  understanding of common game genres, mechanics and approaches to player  experience, as well an appreciation of how experimental games reimagine or subvert  them. Workshops and studio sessions focus on core skills in the technical and  creative sides of game design. Here you design and develop your 2D game using  industry-standard tools, prototyping methods, iterative design processes and testing  methodologies. This work includes exploration of the capabilities of a game engine.  

View Games Development portfolio.

 

Smartphone
Apps

This module introduces smartphone app development within the context of Creative Computing. Using current app development IDEs and languages, you draw on knowledge gained across Creative Computing to implement projects that manage user input and present rich, interactive media. Smartphone Apps introduces key aspects of the smartphone development pipeline including event handling, layouts, media playback, data storage and notifications to create prototype utility apps, games and other creative experiences. Themes of experience design and user testing are also engaged. Beyond technical skills, you learn about the wider opportunities that mobile media presents. Such opportunities derive from advances in, for instance, location awareness, context awareness and augmented reality.

 

Web Dev II

Web Dev II builds on the HTML5, CSS and JavaScript programming skills covered in Web Dev I. Following a HTML5 and CSS refresher, you will be introduced to more advanced CSS techniques that you will use throughout the module to create engaging, responsive, and well-designed web content. You then learn more sophisticated uses of JavaScript that will enable you to create dynamic and interactive web content. To further develop your skills as a web developer you are taught how to test and troubleshoot your web development projects. This includes the use of online documentation, browser-based development tools, and web services that help improve the accessibility and Search Engine Optimisation (SEO) of your webpages. You will also be made aware of the modern ‘eco-system’ of web development tools, frameworks, and languages. 

Year 3

Machine
Learning

Machine learning refers to a range of methods that enable computers to use data to derive insights. Broadly speaking, input data informs the construction and refinement of a model (training), which is then used to make sense of previously unseen data (prediction, inference). Importantly, machine learning does not rely on rule-based programming. Relationships within data are instead identified by the model, negating the need for them to be programmed explicitly. This allows models to adapt independently and become more accurate as they are exposed to new data. This module aims to engage the topic of machine learning from an applied perspective. Following a theoretical overview of machine learning methods (supervised, unsupervised, reinforcement) and their associated algorithms, focus shifts towards how to apply machine learning to solve everyday problems. Popular programming languages and readily available tooling is used across the module, allowing relatively straightforward entry into using machine learning within development projects.

 
 

Creative Incubator is about exploring the commercial viability of your ideas. It helps you transform proposals for new digital products or services into commodifiable prototypes. Such prototypes should demonstrate the potential to be developed into products that could attract further funding or be released into the marketplace. In short, Creative Incubator investigates how we can make money from what we do, whether that is game making, web app development, animation, immersive creative media making or another form of digital creativity.

This module takes the form of a 13-week incubator. You participate as part of a crew to design and develop a product prototype around a given theme (e.g. health, heritage, environment). To support the enterprise aspects of Creative Incubator, you receive insight on funding models, collaborative working practices, audience analysis, professional networking, pitching and identifying routes to market. The output of Creative Incubator is a product prototype and supporting digital campaign: a culmination of each crew’s collaborative skills, technical knowledge and industry insight. Product prototypes are presented via a showcase event that takes place at the end of the module.

View Creative Incubator portfolio.

 

Cyber
Security

All businesses face the threat of their IT systems being compromised. The impact of a successful attack is often expensive in terms of time and money for the businesses and individuals affected. It is therefore critical that anyone wishing to work in the computing sector have an understanding of how to protect the physical and intellectual property of the company they are attached to.

This module introduces the fundamentals of cyber security. Rather than turn you into cyber security experts, it aims to equip you with key knowledge that all employers in the creative industries and computing sector more widely expect you to have. During the module, you investigate the role of IT security professionals and apply some of the internet forensic techniques that are commonplace in industry. In addition, the ethical considerations of cyber security are introduced and evaluated. This allows you to make decisions about working practices in the context of IT security that are morally informed.

 

Physical Computing helps make the inanimate, animate. It provides the knowledge and tools to help you create functional or artistic pieces that are tangible, driven by real world data and possible to deploy in a wide range of scenarios. You work with microprocessors/single board computers and a range of input and output devices to read and write data from and to the real world. Input data may be gathered via environmental, biometric sensors, QR codes and beyond, and outputs could take the form of text, light, sound and movement. 

View Physical Computing portfolio.

 

Research
Project

Research Project is a compressed research module where the output is a research report. You form a research question in the field of creative computing, identify appropriate research methods for addressing the question, undertake the research and then defend your work. This module is self-directed however you are allocated a supervisor to help manage your studies. The cohort comes together at several points across the semester to share and critique ideas. Support sessions on report writing, source analysis and critical evaluation are provided to anticipate key development milestones.

 

Tomorrow's
Web

This module builds on the front-end development techniques encountered in Web Dev II and introduces back-end techniques to develop creative database-driven web apps. You learn how to handle database information, perform queries, and use the results to deliver dynamic content to the end user. Through the development of back-end web skills and critical exploration of web APIs tomorrows web will expose you to the creative possibilities of the web beyond conventional websites. The knowledge acquired in this module will enable you to develop a capstone creative web project that combines front-end and back-end techniques.

Computing program designed for the world and careers of tomorrow.

Space to 
Grow..Create..Inspire.

Bath Spa University Academic Center RAK
Academy Zone 3. RAKEZ
Ras Al Khaimah. UAE
www.bathspa.ae

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